Davis Co. Halloween Postcard A Very Merry Halloween

Halloween, rooted in the ancient Celtic festival of Samhain, evolved into a secular holiday blending autumn harvest traditions, folklore, and supernatural themes. Its modern celebration gained significant traction in North America during the late 19th and early 20th centuries, transforming into a community event with distinct imagery. Postcards from this era, particularly the Golden Age (roughly 1898-1918), played a crucial role in disseminating and standardizing holiday iconography and greetings like A Very Merry Halloween.