Halloween Tuck Publisher Do You Not Love Me? Postcard

Greetings Hallowe'en postcards, such as this one, were prevalent during the early 20th century, a period known as the Golden Age of Postcards when Halloween was solidifying its place as a distinct American holiday. The imagery, featuring a child in a whimsical fairy costume and a pumpkin-headed figure, illustrates the holiday's transition from its ancient Celtic roots to a more child-centric and festive celebration. Children's costumes shifted from frightening disguises to more playful and innocent depictions, reflecting a broader societal effort to domesticate and Americanize the holiday.